Posts tagged “agency”
Clare Brown of IDG on B2B versus B2C Influencer Marketing

Clare Brown Meneely of IDG shares her findings on the difference between working with B2B versus B2C influencers.

Randall Chinchilla of Coty Marketing on Earned Media and Influencers

Randall Chinchilla is the VP of influencer marketing at Coty, which owns brands such as Covergirl, Adidas, OPI and Wella Professionals. Hear his thoughts about how influencer marketing has evolved and how he measures intangibles.

The Perlu Podcast: Influencer Marketing Reimagined – Season 1 Recap

From FCB’s Nicole Emerick to Home Chef’s Lauren Schultz, hear from some of the best and brightest in the influencer marketing world.

Samara Finn Holland of Kaplow on Storytelling in Influencer Marketing

Hear from Samara Finn Holland of Kaplow on building relationships with influencers for authentic, story-driven influencer marketing.

Car Mechanic Turned Agency Founder Tom Potts on Using Influencers to Drive Results

Hear from Tom Potts, owner of MML Consulting on why he decided to be his own boss and how to use influencer marketing for REAL results.