Maria Rendina of SheFit: Working with Influencers Already Devoted to Your Brand

Maria Rendina, influencer marketing coordinator at SheFit, explains how she focuses the niche sports apparel startup's energies on influencers who align with SheFit’s mission and already have a passion for the product.

Randall Chinchilla of Coty Marketing on Earned Media and Influencers

Randall Chinchilla is the VP of influencer marketing at Coty, which owns brands such as Covergirl, Adidas, OPI and Wella Professionals. Hear his thoughts about how influencer marketing has evolved and how he measures intangibles.

Justyna Torres of 360i on Fashion & Beauty Influencer Partnerships

Perlu sat down with Justyna Torres to discover how she uses authentic influencer marketing campaigns to tap into new audiences.

Kibbee Miller of Converse on What Big Brands Look for in Influencers

Perlu sat down with Kibbie Miller to find what influencer qualities translate into a successful campaign and how influencer marketing will evolve.

4 Next-Level Influencer Marketing Campaign Ideas for Fashion Brands

Creating a fashion campaign that’s different and unique can be hard. Here are some innovative campaign ideas to get you started!

Join the Ranks of Fashion Influencers Taking Over Instagram

Instagram fashion influencers are taking the platform by storm. Here are 6 different methods you can use to break into the industry.